Don't Do This
A Guide to Business Survival

Business success stories flood bookstore shelves, but tech entrepreneur and angel investor Furkat Kasimov argues that failure, not triumph, provides the most valuable lessons.
Don’t Do This: A Guide to Business Survival—a must-read for entrepreneurs looking to navigate and avoid common pitfalls in business.

The premise is raw: survival isn’t about brilliance; it’s about not getting killed by preventable mistakes. Kasimov, a serial entrepreneur, doesn’t hide behind polished success.
That brutal transparency runs through every chapter. The result? A manual not for dreamers, but for those staring down real business risks.

What sets Kasimov's book apart is its focus on actionable solutions. The author provides practical strategies for avoidance or mitigation for every mistake identified.
"Don't Do This: A Guide to Business Survival" is more than another entry in the crowded field of business literature. It is a paradigm shift, challenging readers to view failure as a valuable tool for growth and learning.

The straightforward guide dissects financial disasters, leadership failures, and marketing catastrophes that demolish solid business plans. Written for entrepreneurs who barely have time to eat lunch, let alone wade through 300 pages of business theory, the book provides practical solutions to common pitfalls.

Unlike conventional business literature emphasizing success narratives, Don’t Do This adopts a case-study approach rooted in real-world missteps.
These examples anchor broader lessons on financial planning, team dynamics, and market adaptation.

Kasimov’s book serves as a valuable resource for avoiding these traps, drawn from his successes in digital technology and marketing as well as his candid assessment of his failures.
As businesses rebound from the pandemic and technological capabilities accelerate, his counterintuitive wisdom offers a sobering yet optimistic roadmap for entrepreneurs on the journey from ideas to sustainable enterprises.

Addressing the common risks faced by growing businesses, Kasimov advises against expanding too quickly, diversifying too far from core competencies, and compromising company culture during growth.
Kasimov also highlights the financial missteps that lead to failure, such as poor cash flow management, mixing personal and business accounts, and neglecting tax obligations.

"Don't Do This: A Guide to Business Survival" highlights nearly 150 common business mistakes and provides actionable strategies to avoid them. Its hands-on guidance for scaling a business effectively sets the book apart.
Furkat Kasimov offers valuable insights into global expansion, hiring with cultural awareness, and using AI to boost productivity, creating a clear roadmap for today's entrepreneurs.

Many business ventures struggle not because they lack ideas, but because they repeat avoidable mistakes. From poor planning to weak financial control, these errors can slow down or even end promising startups.
Entrepreneurs who learn from others’ experiences and pay attention to basics can reduce risks and improve their chances of success.

Furkat Kasimov's book "Don't Do This: A Guide to Business Survival" has received the Global Recognition Award for its unique approach to analyzing business failures instead of successes. This offers practical strategies across 16 chapters to help entrepreneurs avoid common pitfalls and build resilient companies.

The book combines personal experience with AI-driven insights, focusing on learning from mistakes. It provides readers with a resource for navigating entrepreneurship's challenges in today's complex business environment.

Failure is not usually the selling point of a business book. But Furkat Kasimov, a seasoned entrepreneur with decades of experience, believes examining catastrophes holds more value than studying success.
Failure to Fuel: Furkat Kasimov’s Blueprint for Entrepreneurial Resilience

On March 10, 2025, Daniel Robbins interviewed Furkat for the Founder's Story podcast. In this episode, you'll discover about Learning from Mistakes, Clear Communication, Design Partners & Market Fit, The Power of Vision and Embracing AI.